How to use cash-secured puts to buy UBS stock (or earn income while you wait)

Koen Hoorelbeke
Investment and Options Strategist
How to use cash-secured puts to buy UBS stock (or earn income while you wait)
If you’re interested in buying UBS shares - but only at a better price - there’s a simple, conservative strategy that lets you “get paid to wait.” It’s called a cash-secured put, and it may be the most practical way for long-term investors to either buy UBS at a discount or earn a bit of extra income if the shares don’t get cheaper.
What is a cash-secured put?
Let’s keep this simple:
- You agree to buy UBS shares at a price you choose (“strike price”) if the shares drop to that level by a certain date.
- In return for this promise, you get a cash payment up front (the “premium”). This is yours to keep, whatever happens next.
- You must keep enough cash in your account to buy the shares if needed. That’s why it’s called “cash-secured.”
In plain English:
It’s a way to try and buy UBS shares at a discount—or get paid if you don’t.
A real-world example with UBS
UBS is currently trading at about €26 (see chart below).
Suppose you’d be happy to buy UBS shares, but only if they fall to €25.
You can sell a put option with a €25 strike price, expiring on 20 June 2025.
- You receive a payment: for example, CHF 43 (around €44) up front for selling this option.
- You set aside €2,500 in your account (enough to buy 100 shares at €25 each).
- If the price never drops to €25, you keep the €44 as extra income.
How could this play out?
At option expiry | UBS price | What happens | Result |
---|---|---|---|
Stays above €25 | e.g. €26.10 | You keep the €44 premium, no shares bought. | €44 profit (1.76% yield on €2,500)* |
Below €25 (assigned) | e.g. €24.50 | You must buy 100 shares at €25 each. | Shares cost €25 minus €0.44 = €24.56 ea. |
Drops much lower | e.g. €22.00 | You buy at €25, but stock is worth €22. Loss on paper. | Paper loss offset by €44 premium. |
*Approximate yield, before fees or taxes.
- If UBS stays above €25:
You simply pocket the €44. This is like earning a bit of interest on cash that was “waiting to invest.” - If UBS dips below €25:
You buy at €25, but because you received €0.44 per share in premium, your effective cost is €24.56 per share. This is cheaper than today’s price. - If UBS falls much further:
You still buy at €25. Like any stock purchase, you have a loss if the price drops, but you got paid €44 to take the risk.
What are the risks?
- You might have to buy shares even if the price keeps dropping:
The worst-case is the same as buying the stock outright at your agreed price, minus the premium. - Your cash is locked up:
Your €2,500 is reserved until the option expires. You can’t use it for other investments in the meantime.
Why might this appeal to a cautious, long-term investor?
- You choose the price you’re willing to pay.
- You get paid (the premium) for waiting.
- The risk is clear: you might end up owning UBS at your chosen price, and only if the price drops.
Key definitions
- Put option: A contract where you agree to buy shares at a set price if assigned. (You are the seller, so you must buy if the option is exercised.)
- Strike price: The price you agree to buy the shares at.
- Premium: The cash payment you receive for selling the option.
- Assigned: If UBS drops below the strike price, you must buy the shares.
- Expiry: The date this agreement ends.
Frequently asked questions (FAQ)
Q: Will I lose money if UBS falls hard?
A: Yes. Just like owning the stock, you will have a loss if the price falls well below your net purchase price (strike minus premium). But you do get paid up front to take the risk.
Q: Can I change my mind before expiry?
A: Yes, you can close (buy back) the put option before expiry, but the price you pay will depend on UBS’s share price at that time.
Q: Is there a minimum amount required?
A: Each put contract covers 100 shares, so make sure you have enough cash for the full amount.
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